Be a Creative Problem Solver

Looking back on my journey in the Creative Industries, one thing has always driven me: solving problems. This is a fundamental principle of creative practice-based research. Every day, I see opportunities to address challenges through creative practice — opportunities to transform human experiences, whether small or large.

Creative practice is more than ideas; it’s about making them happen. This requires experimentation and refinement. Nothing new is born from simply following conventions. If you always stick to what you already know, you risk stagnation. You will face doubt, uncertainty, and setbacks — but the trick is not letting this stop you.

Don’t be afraid to do things you have never done before — this is where growth begins. Start small, take risks, and experiment with materials, methods, and approaches. Each step expands your understanding and reveals possibilities you couldn’t have imagined. Never stop learning, and you will never stop growing.

Don’t worry about what others might think of your work. Everyone has an opinion, and the opinions of those who do not understand your journey are often the most negative. Some people fear risk and cling to the status quo — that’s okay. It doesn’t mean you have to. There is greater joy in solving a problem than continuing to replicate a problem that already exists.

Start building a network of people you admire. Connect with peers at the same stage as you, as well as leaders in your field. They can support and advise you, offering insights that will help you navigate challenges along the way. Problem solving, whether big or small takes a community. Listen to those who have earned your trust and respect and let their guidance inform your practice.

Work with others who share your vision. You can achieve more together than alone. Conversely, don’t spend energy working with people who don’t share your vision — banging your head against that brick wall will only deplete your energy. Collaboration is essential, but it only works when everyone is aligned and committed to a shared purpose.

The outcomes of creative work can be modest — a small impact within a community — or significant, creating sustainable change. What matters is embracing the process and getting your work out into the world, no matter your age or experience. The initial plan will evolve as you progress, shaped by learning, experimentation, and collaboration.

Creative practice is about seeing problems, exploring possibilities, taking action, and learning as you go. It’s about letting go of constraints, discovering freedom in your work, and making a meaningful impact along the way.

So, go forth and create!

Kathryn McCully